A Comprehensive Guide to Building Your Own Social Media Toolkit

This guide will help you create the social media toolkit that is best suited for your business.

We'll discuss what tools are available, how they work, and which ones might be most appropriate for your needs.

Social media can feel like an overwhelming and daunting beast. There are so many posts to read, people to follow, and tactics to employ in order to create a successful social media presence. That’s why we’ve created this podcast—to help you create your own toolkit for success. The key is to be strategic, consistent, and engaging. By following the simple tips in this podcast, you will be able to grow and maintain a strong following on social media.

I'll be talking about how to set up different accounts on different platforms, - What types of content work best on each platform, and How to gamify your social media experience with apps.

Okay, now let's start with setting up accounts on different platforms. Firstly, Decide on the platforms you want your social media presence to be magnified.

Facebook is popular for business, Twitter to build an audience interested in what you do, Instagram for personal life--even Snapchat!.

To maximize your social media presence, you should set up accounts on as many social media platforms as you can. That way, you can target as many different groups as possible and connect with them in a variety of ways.

You can create a Facebook account for your business to interact with customers and promote products, or You can also make a personal account for yourself to share photos and videos from your day-to-day life.

Additionally, you should set up a Twitter account to build a following of people who are interested in what you do. You could also create an Instagram account to share photos from your business or personal life that might go over well with the platform's audience.

And because Snapchat is so popular these days, why not get an account? And if you're really adventurous, you could even connect an account to Snapchat! It doesn't matter whether the company uses it or if you use it personally; having one will bring new followers who might stick around!

Okay, the next important thing that we need is to create a consistent content schedule.

It is one of the most important aspects of social media. Creating a content calendar is a great way to ensure that you have a plan for your content. There are many apps and tools that can help you create a calendar or do it manually, but whichever way you choose it’s important to stick with it. The content needs consistency in order for your audience to get used to seeing new posts on social media pages or websites. It also helps if there is an organizational system behind the content so people know what they should be expecting from them when they check out your page or website. But no matter how it’s done it’s important not to stray from the schedule as often, people need time between seeing certain types of information posted by different brands they follow online.

The content plan will help you to create a social media presence that is cohesive and targeted. To do this, there are four major components of the plan: specific goals you want to achieve with this account; the type of content you will post; when and how often you'll post them; and the time frame for each post. The last component is especially important because it can determine what kind of information your followers receive in their newsfeeds or timelines, depending on the frequency at which they check them.

Well let's listen to some famous strategies of the masters

Gary Vaynerchuk: also known as Gary Vee, is a social media influencer who has an audience of about 1.4 million people on his Instagram account alone. He posts content that he creates himself, which includes photos, videos and articles to engage with his audience in order to build relationships with them. Gary Vee's strategy for creating engaging content is what sets him apart from other social media users because it allows him to connect directly with the people following or viewing his work rather than just posting something online without any interaction whatsoever as most companies do nowadays when they post advertisements on their website or blog page.

Another great example of an enterprise that has grown due to the influence of social media is Hugo Boss.

Hugo Boss is notorious for using its social media presence to not only sell its products, but also individual styles. They show an array of different colours, designs, and styles in order to give people a sense of what they can wear in the springtime. They post pictures of their styles and colours on Instagram, Facebook, and Twitter in order for people who are interested in the spring season clothing lineup. Hugo Boss has been around since 1924 when it started off as a family business making clothes for German officers during World War II; now it's one of the most well-known brands in Germany with over $3 billion annually.

How do you gamify your social media experience with apps? Well...

One of the best ways to gamify your social media experience is by using apps. Apps are tools that have been specifically designed for a specific platform or function and can help you in many ways.

Now, let's say you want to engage with people on Twitter, then you’ll want to use an app like Hootsuite. Hootsuite makes it easy to schedule tweets in advance, so your followers are still hearing from you when it would be convenient for them. You can also schedule when your tweets will go live based on when your followers are most active on the platform.

Suppose say, you want to engage with people through images, then there are several apps that specialize in image editing and sharing—like Instagram or Pixlr Express. These apps allow users to quickly edit pictures and share them with their followers. If you’re not into photo editing yourself, then services like Canva also provide templates for design projects, which means it’s easy to create engaging graphics at any time without having any design skills.

I would finally like to conclude this podcast by just saying that a social media strategy is an essential part of your digital marketing. There are many different social media platforms to choose from. Each has its own unique features and strategies that you can use to grow your following. It can be overwhelming trying to decide on the best social media platform for your company, but the following list of 5 essential social media channels will help you get started.

Depending on your company and industry, you may not need all of these channels, but you should always have an active profile on Facebook and Twitter. Additionally, you should join LinkedIn and Instagram. You will also need to create a YouTube channel if you want to stay relevant in this digital age.